12: Stuck in a Niche? How Smart Design Agencies Break Into New Industries

You've got a strong portfolio 💼, a clear area of expertise 🎯, and a steady stream of clients 💸. But what if you want out of the category you're known for? Maybe you're the go-to studio for tech brands 💻, but you dream of branding restaurants 🍽️. Or you've done a ton of CPG work 🧴, but want to land a hotel project ...